Spectrum Web Products

Website and e-Commerce Solutions

for small businesses, sole traders, non-profits and charities.

 
News Feature image

Coates Butchers

This longstanding family business operates from four shops across the North Midlands.

We provided a striking brochure website incorporating all their key messaging relating to food standards, quality of produce and environmental responsibility. 

The Client
Coates Butchers, a family-run business that has been trading since 1900 and now operates out of four stores in Alrewas, Borrowash, Tamworth and Wollaton.

The Brief
To provide a responsive brochure website with details of the client's product range and contact and location information for their four stores.

The Solution
The brand and website layout was designed by Think Incorporated, and from this we built the website and associated Content Management System. Since we designed the original site in 2014, it's been re-worked twice to keep up with the evolving business and to ensure it remains up to date with current best practise. 

The COVID pandemic in 2020 of course created major problems for the business, but also significant opportunities. They decided to move more of their trade online, so the site is now complemented by an online store with an extensive product range. (See our E-Commerce Design page for more information on Coates Online Store.)

The Outcome
The brochure website is now the first port of call for customers wishing to find out more about the products on offer and store opening times - especially seasonal products and even more so around Christmas.

What the Client says about us:

"We've used Spectrum Web Products for the last few years and always find them professional and approachable. They take time to understand our business requirements and come up with options and ideas to achieve what we are looking for. They are also proactive in looking after our website and e-commerce store and suggesting improvements. 2020 has been a very difficult year for many businesses, and Spectrum's help was invaluable in helping us to adapt quickly to the challenges we faced. They enabled us to use our website as an essential communications tool in a constantly-changing situation, and to accelerate our move to online sales."
Antony Coates